Take your online creative career to the next level with behind-the-scenes steps from creative superstar Kate Arends!
Take your online creative career to the next level with behind-the-scenes steps from creative superstar Kate Arends! From the comfort of her home, Kate opens up about the unconventional career path that took her from blogger with a full-time job to founder and creative director of the popular lifestyle brand Wit & Delight. Kate's key to success? Realizing that she could use her social media presence to identify new opportunities and ultimately, build a full-fledged business. Now, Kate's sharing what she's learned so that you can do the same. Perfect for freelancers, side-hustlers, and social media enthusiasts, this inspiring class will decode the mystery of how your favorite creative professionals use social channels to build a brand and sustain a career doing what they love. Key lessons cover: Honing in on your expertise, vision, and community Developing your content pillars and channels Identifying worthwhile opportunities like partnerships and product lines Honoring your audience as you grow your brand Plus, Kate shares tips and examples from Wit & Delight, talking through her transition from blogger to boss, and the impact it's had on her life as a creative. Whether you're a writer with dreams of working for yourself or a designer who wants to launch a lifestyle brand, Kate's process will unlock a new way forward. Wherever you're starting from, by the end you'll have a roadmap to build the creative life you crave. What are you waiting for?
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